Even though streaming-TV service company Netflix (NASDAQ: NFLX) stock has fallen sharply since the company reported underwhelming second-quarter revenue growth last week, one analyst is raising his price target for the stock. The analyst is so bullish that he upgraded his rating
The strongest companies can sometimes see their stock prices fall, but companies that can sustain improving revenue and profits over many years are unstoppable.
Netflix (
NASDAQ:NFLX
) stock corrected in the back half of last week despite reporting impressive growth in subscribers for its second quarter. Undoubtedly, the stock got ahead of itself after a 60% year-to-date surge. With the Hollywood actor and writer strike taking a toll on the broader basket of media and streaming firms, questions linger about how vicious the latest Netflix pullback will be.
Indeed, last week's ugly reaction appears to be a case of a company running into a fairly high bar set for it going into a quarterly result. Though the Q2 numbers weren't all that bad, the firm still came up short on the revenue front, with $8.2 billion, just shy of the $8.3 billion analyst estimate. This won't cut it for a company trading at 45.6 times trailing price-to-earnings.
Further, shares of Netflix still seem expensive after the latest correction, as they're in line with the already-high entertainment industry average of ~46 times. As momentum reverses course, I'm inclined to take on a neutral stance on the stock.
Netflix: The Easy Subscriber Gains are Already In
At this juncture, the easiest gains seem to have been made already, with the password-sharing (or freeloader) crackdown already helping the firm add nearly six million to its subscriber base in the latest quarter. Undoubtedly, that was a one-time move to bolster the subscriber base. From here, it gets harder to add subscribers while keeping operating expenses in check. The business of streaming content can get pretty expensive.
Encouragingly, the streaming juggernaut is still outperforming its top competitor Disney+ (
NYSE:DIS
), which is feeling the full force of media industry headwinds these days. Indeed, Netflix has proven that it's still the top dog in the maturing streaming market. Also, although the stock has bucked the downward trend for the streamers, at least so far this year, I'm not sure how much longer the streamer can keep expanding its valuation multiple without another big strategic shift.
Even if Netflix remains the top dog for the long haul, it's unclear as to how much profit potential the market holds as media firms continue to throw money at new content to beckon in new subscribers. It turns out it's not so easy to dethrone Netflix. Now, the real question is whether it's worthwhile to spend so much money to have a shot at the streamer, given the fairly muted state of the industry.
Netflix Must Embrace Tech to Justify Its Valuation
For Netflix to justify its valuation, which is well above most of its peers in the
FAANG basket, the company needs to find other ways to keep its investors entertained. The rise of AI (
artificial intelligence) and the Metaverse may be areas that Netflix could invest in. However, it's still unclear which medium Netflix will find itself in around five years' time.
Could we all be plugged into a VR or AR headset to view immersive spatial content developed by Netflix? It's always a possibility. However, until management clears the air regarding its longer-term prospects, the stock may struggle to sustain the first-half rally.
At the same time, AI content is a wild card that could be a double-edged sword for Netflix and other Hollywood players. Undoubtedly, heavy use of AI could harm a film producer's reputation among viewers and all workers in the industry. Even if AI is capable of generating impressive content, it may be difficult to procure certain human actors, writers, or directors who are so against the use of disruptive AIs in the movie business.
Fortunately, I do think Netflix won't be joining the machines anytime soon. As such, I'd look for the company to steadily ease a toe into the AI waters, rather than seeking to replace people to drive down operating expenditures. At the end of the day, it's the human touch that makes films and TV shows so special among viewers.
Is NFLX Stock a Buy, According to Analysts?
Turning to Wall Street, NFLX stock comes in as a Moderate Buy. Out of 32 analyst ratings, there are 18 Buys, 12 Holds, and two Sell recommendations. The
average Netflix stock price target is $466.39, implying upside potential of 9%. Analyst price targets range from a low of $293.00 per share to a high of $600.00 per share.
The Bottom Line on Shares of NFLX
Netflix stock is unloved again after a glorious first-half rebound rally. As shares run out of steam on a pretty decent quarter, I wouldn't look to buy the dip just yet. I think there's a lack of growth catalysts for the name, and that alone could act as an overhang on the share price.
Disclosure
As a last-ditch effort, some companies change their business models significantly to create a new growth wave. Netflix (NASDAQ: NFLX) recently tried this, and the results left a lot to be desired. In 2023, Netflix enacted two changes that challenged its long-term business model:
Netflix (NASDAQ: NFLX) shares have nearly doubled over the past year, but that doesn't mean that there aren't some non-bulls out there who need convincing. Maybe they will listen to Baird analyst Vikram Kesavabhotla, who has upgraded the streaming service stock to outperform from
When it comes to streaming movies and TV shows, consumers are now flooded with options. More than 80 different providers are operating worldwide, many of which offer their own unique original content. Netflix (NASDAQ: NFLX) is an industry pioneer, and it still leads the pack by a
Below is Validea's guru fundamental report for NETFLIX INC (NFLX). Of the 22 guru strategies we follow, NFLX rates highest using our Twin Momentum Investor model based on the published strategy of Dashan Huang. This momentum model looks for a combination of fundamental momentum
There are two components of successful long-term investing, and both are equally important. First, buy shares of good companies that can grow for many years to come. Second, make sure you pay a reasonable price for those stocks.
Fintel reports that on July 24, 2023, Baird upgraded their outlook for Netflix (NASDAQ:NFLX) from Neutral to Outperform . Analyst Price Forecast Suggests 4.70% Downside
Investors interested in stocks from the Broadcast Radio and Television sector have probably already heard of Townsquare Media (TSQ) and Netflix (NFLX). But which of these two stocks presents investors with the better value opportu
Digital media veteran Netflix (NASDAQ: NFLX) reported second-quarter results last Wednesday. It was a mixed report with revenue below expectations but strong earnings, and the company added 5.9 million net new subscribers. These are the figures you saw making headlines on Thursda
Warner Bros. Discovery’s WBD HGTV's new competition series, Barbie Dreamhouse Challenge, which features a life-size renovation of the iconic Mattel toy, Barbie Dreamhouse, attracted nearly four million total viewers with its premi
The stock market is bouncing back from the fierce price cuts in 2022's inflation-tainted crash. But the rising tide isn't lifting every boat equally. Some incredible companies with stellar long-term growth prospects are still hanging out in Wall Street's bargain bin.
The Consumer Discretionary group has plenty of great stocks, but investors should always be looking for companies that are outperforming their peers. Has DraftKings (DKNG) been one of those stocks this year? Let's take a closer lo
Investors often turn to recommendations made by Wall Street analysts before making a Buy, Sell, or Hold decision about a stock. While media reports about rating changes by these brokerage-firm employed (or sell-side) analysts ofte
Netflix's (NASDAQ: NFLX) stock price dropped 8% on July 20 after the streaming video leader posted its second-quarter results. Its revenue rose 2.7% year over year to $8.19 billion but missed analysts' estimates by $100 million. Its net income grew 3% to $1.49 billion, or $3.29 p
Wall Street's main indexes were set to open higher on Monday as investors geared up for earnings from megacap growth and technology companies, with focus also on a rate decision from the Federal Reserve later this week.
U.S. stock index futures edged higher on Monday as investors geared up for earnings from megacap growth and technology companies, with focus also on a rate decision from the Federal Reserve later this week.
Last week was quite eventful on the earnings front with Tesla and Netflix suffering large drops. This week we have more big names such as Microsoft, Alphabet, Meta Platforms, Boeing, Visa, Exxon Mobil and Verizon all set to report.
U.S. stock index futures inched higher on Monday as earnings from megacap growth and technology companies roll in and investors look ahead to a rate decision from the Federal Reserve later this week.